Activery The amorphization specialist

Activery The amorphization specialist

Activery believes that amorphous drugs provide new and innovative routes to final dosage forms with differentiated pharmacokinetics

Creating new paths to differentiated medicines

Creating new paths to differentiated medicines

In Activery we believe that solid state modifications may lead to a critical changes in your active pharmaceutical, thus to a differentiated drug or to a brand new innovative medicine  

Activery, the solid state specialist

Activery, the solid state specialist

Activery possess unrivalled specialist expertise about different crystallization techniques and expert knowledge in the field of solid state modulation.  

Particles and nanoparticles for special uses

Particles and nanoparticles for special uses

In Activery, we design and produce particles for special uses where size matters such as nanoparticles for cancer treatment. Through our technology you would enable new administration routes or renewed performance of your drug formulation.  

The higher the annual sales of a branded drug, the more intense its generic erosion at patent expiry. PDF Print E-mail
Pharma is facing not only a continued slow down in sales growth in the seven major markets (7MM), but the erosion of branded drugs
by generics following patent expiry is also increasing, driven by evolving payer initiatives to incentivize generic use.
However, the severity and speed of patients switching to generic versions of a drug is by no means equal across countries, therapy
areas and formulation type, which is important when managing and forecasting branded drug sales.
Tough competition, a focus on cost-containment and incentives for prescribing generic drugs make the US, UK and Germany
particularly prone to severe brand erosion immediately after patent expiry, and across all markets competition amongst generic players targeting high value drugs is also fierce - leading to a rapid decline in generic prices as more players enter the market.

Key findings and highlights

• Tough competition, a focus on cost-containment and incentives for prescribing generic drugs, make the US, UK and Germany prone
to severe brand erosion immediately after patent expiry. The US saw the strongest erosion for both oral and injectable drugs,
reflecting the high level of generic substitution in the US compared to other markets.
• Across all markets, the higher the annual sales of a branded drug, the more intense its generic erosion at patent expiry.
Competition among generic players targeting high value drugs is also fierce, leading to a rapid decline in generic prices as more
players enter the market.
• Overall, the most heavily eroded drugs by therapy area in the US were respiratory drugs, due to the large market size and low entry barriers for generics companies, while CNS drugs experienced the lowest levels of erosion